{"id":44,"date":"2004-11-10T07:07:03","date_gmt":"2004-11-10T13:07:03","guid":{"rendered":"http:\/\/www.khaitan.org\/blog\/2004\/11\/bajaj-scooters-in-california\/"},"modified":"2004-11-10T07:07:03","modified_gmt":"2004-11-10T13:07:03","slug":"bajaj-scooters-in-california","status":"publish","type":"post","link":"https:\/\/www.khaitan.org\/blog\/2004\/11\/bajaj-scooters-in-california\/","title":{"rendered":"Bajaj Scooters in California"},"content":{"rendered":"<p>Last Saturday morning was weary &#8212; I was tired sorting through all the shopping and gifts we have been buying for our relatives (Yes, an upcoming trip to India!). Soon, I was commanded to get some food from <a href=\"http:\/\/chefmoz.org\/United_States\/CA\/Fremont\/Chaat_Cafe1054923138.html\">Chaat Cafe<\/a> &#8212; a local restaurant which serves Indian food at drive-thru speed.<br \/>\nDriving down the rain soaked roads of Fremont; I waited for a final left turn into a shopping plaza. On another left lane there was something, which looked familiar &#8212; a scooter. The body contours (read, the body structure) made me feel that it was a <a href=\"http:\/\/open-dictionary.com\/Desi\">desi<\/a> scooter.<br \/>\nThe signal turned green, I followed the scooter in order to confirm my belief. After a few risky driving maneuvers I could read &#8220;Chetak&#8221;. It indeed was <a href=\"http:\/\/www.sportiquescooters.com\/modern\/bajaj-chetak150.html\">Bajaj Chetak<\/a>, one of the flag-ship 2-wheelers by an Indian automotive giant <a href=\"http:\/\/www.bajajauto.com\">Bajaj<\/a>. The name Chetak comes from folklore in Indian mythology. <a href=\"http:\/\/www.rajasthantourism.gov.in\/destinations\/udaipur\/udaipursiteseeing-pratap.htm\">Chetak<\/a> was a legendary horse, powerful and fiercely loyal to his master <a href=\"http:\/\/sarvadharma.org\/Museum\/heroes\/pratap.htm\">Maharana Pratap<\/a>.<br \/>\nBack home &#8212; after bouts of Naan, Tandoori Wrap, and other indulges &#8212; I started researching into what I just saw.<br \/>\nBajaj is the world&#8217;s number one two-wheeler manufacturer. Exports of Bajaj scooters have been growing with an expected 15% contribution in sales for the coming year. Interestingly, Wall Street Journal ran a feature article (<a href=\"http:\/\/meaindia.nic.in\/bestoftheweb\/2004\/08\/10bw01.htm\">cache<\/a>) couple of months ago on Bajaj&#8217;s success in the world market and how the scooter manufacturer is poised to take on it&#8217;s rivals on price, features and fuel efficiency. No wonder <a href=\"http:\/\/www.bajajusa.com\/\">Bajaj USA<\/a> has a great <a href=\"http:\/\/www.bajajusa.com\/custom_scooters.htm\">fan following<\/a>.<br \/>\nHere&#8217;s the promo being run by Bajaj to woo it&#8217;s American customers.<br \/>\n<a href=\"http:\/\/www.motorsportscooters.com\/bajaj\/chetak.html\"><img src=\"http:\/\/www.motorsportscooters.com\/bajaj\/pix\/greenbajaj.jpg\"><\/a><br \/>\n<a href=\"http:\/\/www.kamat.com\/kalranga\/admedia\/2454.htm\">Hamara Bajaj!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last Saturday morning was weary &#8212; I was tired sorting through all the shopping and gifts we have been buying for our relatives (Yes, an upcoming trip to India!). Soon, I was commanded to get some food from Chaat Cafe &#8212; a local restaurant which serves Indian food at drive-thru speed. Driving down the rain [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/posts\/44"}],"collection":[{"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/comments?post=44"}],"version-history":[{"count":0,"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/posts\/44\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/media?parent=44"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/categories?post=44"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.khaitan.org\/blog\/wp-json\/wp\/v2\/tags?post=44"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}