Following The Pirates, er, pirates follow the market

In 1996 from the footpaths of New Delhi near Red Fort I bought my copy of Bob Cringley’s Accidental Empires: How Boys of Silicon Valley Make Their Millions.. for INR 10 (around 25 cents in USD). That’s how free markets work. It looked like a local reprint (I still remember it was a Penguin publishing reprint).
John Batelle is excited about the popularity of his book, “The Search”, reaching the streets of Mumbai. In India the legal edition of John’s book is priced at INR 728, which is close to the Amazon’s price in US. If the cost is prohibitive, people will figure out a way to get access to it. That’s where pirates fill the gap.
And yeah, I also bought albums of Mariah Carey, Europe, Scorpions, Metallica, Madonna, AC DC, Guns ‘n’ Roses, Bruce Springsteen, U2, etc when none of the record companies were legally selling them in India in late 80s/early 90s 🙂 Markets figure them out.

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